samiha alam


VitaDrop was project that I completed in for an assignment in 3D/4D Graphics while at MICA. The Prompt was to create a festval for a fantastical concept or product. After deliberating, I chose to create a festival for VitaDrop, a product that gives you immortality with one drop. In this project, I used Cinema 4D, Adobe Illustrator, and Adobe After Effects. 

Initially, I had several sketches narrowed it down to my final decisions. I chose to use a san serif font and keep the design simple to emulate current “clean” skincare/health brands. The colors are vibrant but still toned so it’s not too jarring to look at. The goal was to create a brand that was expensive but not inaccesible. 

The final project includes 3 posters, a motion poster, and a video for sharing on social media.  In the end, I am quite happy with the results and I hope to perhaps continue this series in the future.